RADA SINGHASANEH
Multidisciplinary designer
based in New York City.
Experiential Design
Art Direction
Branding & Identity
Past Projects
© 2020
Multidisciplinary designer
based in New York City.
Experiential Design
Art Direction
Branding & Identity
Past Projects
© 2020
UGG FEEL HOUSE X POST MALONE
2024UGG’s largest Feel House, a two-week multi-sensory space with shoppable areas, interactive experiences, and storytelling, co-curated by Post Malone.
MAISON MARGIELA X CHRISTIAN LOUBOUTIN
2025A two-part experience celebrating the launch of Maison Margiela x Christian Louboutin, blending heritage and modernity through a trunk show and a launch party.
PLANET OMEGA
2023A 12-day immersive exhibit showcasing the brand’s seven pillars with modular design, AR experiences, and exclusive programming.
WILLY CHAVARRIA SS25
2024SS25 runway show for Willy Chavarria’s "América" collection, exploring socio-political themes, with an exclusive Adidas collaboration reveal and a red-lit after-party.
DIESEL ART COLLECTIVE
2024The world’s largest art collective, merging art, sustainability, and community, where attendees transformed reclaimed fabric into a collective artwork for the AW25 runway show.
YSL BEAUTÉ MALIBU
2023An exclusive Malibu escape with immersive experiences, including a makeup station, olfactory lab, tooth gems, and branded moments, set against a timeless sunset.
THE MACALLAN X ART BASEL
2022An immersive Art Basel experience featuring a light installation, NYC Ballet, and a live performance by James Blake with AI projection mapping.
DISNEY DONALD DUCK’S 90TH
2024A 90s-themed block party celebrating Donald Duck’s 90th, featuring interactive touchpoints and a DJ performance by Anderson .Paak, engaging Gen Z influencers.
FORMICA X BARCELONA DESIGN WEEK
2022A collaborative adaptive reuse project exploring collective belonging through audiovisual, sensory, and material experiences using Formica® laminates.
INTERCONNECTION
2020Redefining future living through modular design that promotes safety, social distance, and community in an indoor-outdoor lifestyle.