© 2024

YSL Beauté


Experiential Design
Art Direction
Graphic Design
Visual Merchandising
Malibu, CA
2023

A collaboration with YSL Beauté and MATTE Projects in Malibu.

MATTE collaborated with YSL Beauté to curate an unparalleled coastal escape – an signature YSL experience – nestled in the heart of Malibu. This exclusive press event unfolds as a poolside haven, offering an array of immersive experiences: a makeup station, an olfactory lab, to unique tooth gems and ear piercings. Beyond this, bespoke features includes branded moments from vintage photobooth, Candy Glaze candy station, cotton candy cart, to charming heart-shaped pool floaties. As the afternoon breeze ushers in guests, influencers are invited to bask in the timeless Malibu sunset, culminating in the timeless view of the Malibu sunset.