Stoop
Retail Design
Visual Merchandising
Visual Merchandising
Graphic Design
3D Modeling &
Rendering
2021
70 Lafayette St. New York, NY 10013
Home for found objects.
In New York, every matter is in a constant state of change. In and out, new and old, young and aged, everything has a story to be told.
Enabled by the complex system of the city's infrastructures, the tactile experience of "stooping" is enriched with feelings of anticipation, thrill, and surprise. The practice has become widely popularized since the pandemic as it promotes indirect social interaction and builds a sense of connection from an unknown stranger to another. At the same time, these objects are being rescued from the waste stream and take part in alleviating the responsibilities of DSNY.
Stoop takes inspiration from the Instagram account @stoopingnyc. The account features images of discarded furniture/household items on the streets of New York. Each post is accompanied by the intersection or street where the item can be claimed. With services that educates, repairs, and refurbishes these finds, Stoop aims to extend the stooping experience while promoting entertainment, community, and more importantly sustainability. These objects are not “trash,” but a new layer to the historic and multilayered narrative of the city.
Inspired by @stoopingnyc, an account that features discarded items for followers to claim on the streets of New York.
GOALS
→ Bring awareness to the waste issue in NYC
→ Minimize disposal of unwanted furniture items
→ Maximize access to furniture
→ Promote DIY culture/refurbishing > buying new
→ Build on the narrative of the city
→ Bring awareness to the waste issue in NYC
→ Minimize disposal of unwanted furniture items
→ Maximize access to furniture
→ Promote DIY culture/refurbishing > buying new
→ Build on the narrative of the city
USERS
Students – economical, proactive
Working – conscious, responsible
Elderly – emotional, sentimental
→ Is there a way to expand and physicalize the experience?
→ How can we introduce this beyond a repair shop?
Map of existing furniture repair/refurbish services in Manhattan
MAKE
WORKSHOP AND DROPOFF
Drop off finds and view/take a class at the workshop
WORKSHOP AND DROPOFF
Drop off finds and view/take a class at the workshop
SEE
EXHIBITION AND EDUCATION
View, learn, and buy refurbished stoops and the history of stooping
EXHIBITION AND EDUCATION
View, learn, and buy refurbished stoops and the history of stooping
FIX
DO IT YOURSELF
Tinker your own item with repurposed materials and parts
DO IT YOURSELF
Tinker your own item with repurposed materials and parts
BRANDING